Episode Description: In this insightful episode, Joey Pinz sits down with Jennifer Bleam, a renowned expert in sales and marketing for Managed Service Providers (MSPs). Jennifer, also known as the Cybersecurity Sherpa, shares her journey from handling sales in her husband’s MSP business to becoming a leading consultant. They dive into key challenges that MSPs face—cybersecurity, human capital, and sales growth—and discuss actionable strategies to overcome these hurdles.
💡 Top Highlights:
- Jennifer’s approach to sales is more about creating systems rather than cookie-cutter solutions.
- The power of niche marketing: why targeting specific clients leads to greater success.
- How MSPs can differentiate themselves in a crowded market by focusing on cybersecurity.
Join the conversation to learn how to scale your MSP, attract the right clients, and master the art of marketing and selling cybersecurity.
Hashtags: #MSPSales #CybersecurityTips #SalesGrowth #MSPMarketing #CybersecuritySherpa #BusinessStrategy
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Join us for enlightening discussions that spark growth and exploration.
Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration.
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Episode Links:
LinkedIn: https://www.linkedin.com/in/bleamjennifer/
Web: https://mspsalesrevolution.com/
Facebook: https://www.facebook.com/groups/339817553394234/
YouTube: https://www.youtube.com/channel/UCf8qcHU1B98kkaFZ75sUS6g
Tags:
MSP Sales, Cybersecurity, Business Growth, Sales Strategy, Managed Service Providers